Posted 1 year ago
Here's another unusual Coca-Cola promotional item, given out to teachers to use. Inside has a "Teacher's Daily Record" book plus advertisements for Coca-Cola.
When it came to promoting the Coca-Cola brand, they spared no expense. The Coca-Cola Company produced school book tablets, ink blotters, school pen/pencil kits, Educational materials, sports programs, pocket calendars, rulers...anything and everything to target the "younger" market.
They also had a promotion called the "Hi-Fi" Club, sponsoring school dances, which also produced a lot of unique promotional materials, and a few pieces that I own, which I'll Show & Tell at another time.
Again, thanks for viewing. Ray