Posted 8 months ago
This is a 1950 magazine advertisement for VAT 69 Scotch Whisky imported from Scotland by Park & Tilford Import Corp., New York.
--- Vat 69 is a scotch blended whisky that is produced by William Sanderson & Son Limited of South Queensferry, West Lothian, Scotland.
In 1882, William Sanderson prepared one hundred casks of blended whisky and hired a panel of experts to taste them. The batch from the cask (or “vat”) with number 69 was judged to be the best, and this provided the whisky's brand name. The whisky was at first bottled in Port bottles. The typical VAT 69 bottle was introduced to the market and was not changed for the next hundred years. In 1884, Sanderson bought the Glengarioch Distillery and founded a company to produce grain whisky which still exists today as the "North British Distillery". In 1933 Sanderson's company merged with Booth's Distilleries, which merged again with the DCL-Group in 1935. In autumn 1980, "Vat 69 Reserve" from the House of Sanderson had its world première in England. Chosen and optimal stored malt whiskys are used to produce this De-Luxe-Whisky.