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1958 Coca-Cola Merchandise Binder

In Coca-Cola > Show & Tell and Advertising > Show & Tell.
Advertising643 of 3251Vintage "Peaches" Button1940's Jewelry Display
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Posted 9 months ago

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TGBWC
(185 items)

This beauty arrived in the mail today. A recent eBay purchase. Filled with over 400 pages of coolers, vending machines, picnic coolers, trailers, umbrellas, aprons, premium/promotional items, matchbooks (actual samples attached), bottle racks, transistor radios, pen sets, ashtrays, lighters....on and on. Just amazing merchandise to order from the late 50s, early 60s.

I think I'm gonna order some. I'm telling you, there's got to be some long forgotten warehouse in Atlanta, Tennessee or North Carolina with crates full of this stuff!

The condition of this is almost mint. Pages are crisp. No bent corners. No musty odor. Just a beautiful binder filled with a ton of items.

There's also a section on ordering Coca-Cola fabric by the roll and has an actual swatch of fabric attached to the page.

And check out the Mustang sitting on top of the four coolers. And the "Roll-O-Vend.

Comments

  1. Spriteboy Spriteboy, 9 months ago
    Awesome binder Ray. It's interesting to look through these binders and see how much stuff was available. And how much of it I've never seen.
  2. Signaholic Signaholic, 9 months ago
    What great reference material Ray! I want a ROLL-O-VEND NOW!!!
  3. pickrknows pickrknows, 9 months ago
    That's a beaut! Love to find one too!

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