Posted 8 months ago
This is a 1954 magazine advertisement for G.H. Mumm's Cordon Rouge and Extra Dry Champagnes produced in France and imported by the Browne Vintners Co., Inc. New York, NY --- G. H. Mumm & Cie, situated in Reims in northern France, is one of the largest Champagne producers worldwide. It was founded in 1827 as P. A. Mumm Giesler et C°. P.A. stood for the initials of Mumm senior (Peter Arnold Mumm), a successful wine merchant from Solingen. Mumm's label is famous for its red ribbon (Cordon Rouge), patterned after and resembling the French Grand Cordon of the Légion d'Honneur. The company is owned by Pernod Ricard.