Posted 7 months ago
mustangtony
(2223 items)
This is a 1955 magazine advertisement for Williams and Humbert Dry Sack Sherry imported by Julius Wile Sons & Co., New York, NY
--- Sack is an antiquated wine term referring to white fortified wine imported from mainland Spain or the Canary Islands. There were sack of different origins such as: Canary sack from the Canary Islands, Malaga sack from Málaga, Palm sack from Palma de Mallorca, and Sherris sack from Jerez de la Frontera. The term Sherris sack later gave way to Sherry as the English term for fortified wine from Jerez. Since Sherry is practically the only of these wines still widely exported and consumed, "sack" is commonly but not quite correctly quoted as an old synonym for Sherry. Most sack was probably sweet and matured in wooden barrels for a limited time. In modern terms, typical sack may have resembled cheaper versions of medium Oloroso Sherry. Today, sack is sometimes seen included in the name of some sherries, most commonly on dry sherries as "dry sack".
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Great ad!