Nightgowns notwithstanding, the gown is the most formal and elegant form of dress, a garment that’s frequently paired with words like “evening,” “wedding,” and “ball.”
Evening gowns are perhaps the most varied sort of gown. They are often made out of chiffon, satin, or silk in every imaginable color, although most women opt for evening gowns in dark or neutral tones so they can be worn more than once, each time freshened up with different accessories.
Types of evening gowns include strapless and column varieties, both of which are favored by women whose slender figures can handle such revealing and unforgiving cuts. Other women find bias-cut gowns, which are designed to flatter curvier silhouettes, more comfortable to wear, while women with a variety of body types often choose goddess gowns, which suggest the statuesque styles of ancient Greece.
Ball gowns conjure images of Cinderella or Scarlett O’Hara swooping into a room in blur of ruffles and taffeta held aloft by a crinoline armature. Today, layers of petticoats have replaced rigid crinoline frames to achieve the desired puffball effect for everyone from debutantes to attendees at formal embassy dinners and galas.
Wedding gowns, of course, tend to come in whites and creams. These dresses can range from elaborate Victorian affairs with long trailing trains to sexy strapless numbers with lots of eye-catching lace.
In modern times, gowns have had more consideration for the wearer than they did in Victorian and Edwardian times, when getting into a gown meant limiting one’s physical mobility for the duration of the evening. In the 1920s, for example, designers such as Erté created gowns that exposed the arms, neck, and legs amid a sea of wide, looped, taffeta ribbons. The design was over-the-top but the wearer’s movement was largely unrestricted.
Other evening gowns of this period were produced in a straight column style. Sometimes called tea gowns, these outfits were typically beaded in Art Deco and geometric patterns on silk, with lengths that fell just below the knees...
By the 1930s, gowns got long again and necklines plunged—fur stoles were often worn with gowns to keep bare shoulders and arms warm. Materials such as satin, crepe, and velvet were in high demand and beading remained a popular decoration technique, although the style inspiration was from the Victorian Era rather than the anything-goes flapper decade that had just passed.
Sequins gave beads a run for their money in the 1940s until Christian Dior introduced his New Look in 1947, which brought back an era when yards upon yards of fabric were lavished on a single gown. Charles James and Cristobal Balenciaga were just two other designers of the postwar period who excelled at ball gowns.
By the 1950s Balenciaga was pairing his gowns with equally enormous purple-velvet coats, but in the 1960s styles got minimalist again. For example, designer Oleg Cassini created an ankle-length evening gown in pale silk jersey for First Lady Jacqueline Kennedy. More recently, designers from Emauel Ungaro to Valentino have made names for themselves designing gowns.