Vintage View-Masters and Reels

The first View-Master in the late 1930s wasn’t meant to be children’s toy. A Portland, Oregon, organ-maker and photographer named William Gruber was fascinated with a Victorian optical device known as a stereoscope, which created an illusion of 3-D using two side-by-side photographs. Gruber had the idea to mass-produce a portable stereoscope, using new Kodachrome color film, which could be held in one’s hands. While Gruber was touring the...Continue Reading