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1935 Coca-Cola Cardboard Hanger Sign

In Coca-Cola > Coke Signs > Show & Tell and Signs > Cardboard Signs > Show & Tell.
Coke Signs237 of 11131940's Coke signEarly '40's Vertical Coca-Cola Tin Sign
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    Posted 4 years ago

    Daddy_Nobu…
    (154 items)

    Here we have a sweet little sign copyrighted 1935 by Coca-Cola Bottling Co. of N.Y., Inc.

    At 9-1/2 x 14-1/2 this regional piece was handed out to store owners by drivers/salesmen along their routes, to promote drinking the Delicious and Refreshing beverage in the wintertime. Sales dropped off when the snow started flying. Electric refrigeration was just starting to become common to households during the 30's.

    The Snowman and other graphic art elements are outstanding. What makes it truly special is content on back. Pictures of Long Island City, NY Coca-Cola truck drivers in uniform - complete with names and nicknames. This may have been something someone created in the office as a gag, or out of pride, or as a retirement memento. I dunno! It is very well done and took some time.

    Condition demanded conservation. Frame/Matte cost more than the sign! :0) Found just one previous auction result, so an uncommon little find.

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    Comments

    1. CokeKid-04 CokeKid-04, 4 years ago
      Love that stuff! Takes you back in time and makes me feel like I was there. Great stuff!
    2. Daddy_Nobucks Daddy_Nobucks, 4 years ago
      Thanks CK, I'm with you, a little time capsule with enough imagination.
    3. Edisonfan Edisonfan, 4 years ago
      Looks freaking awesome Dave!
    4. Daddy_Nobucks Daddy_Nobucks, 4 years ago
      Thank you Chad. Framer did a nice job. They seemed amused that I had mock up pics and specific instructions on dimensions of frame and matte. The only thing they couldn't do was cut the matte to keep the copyright detail visible.
    5. pickrknows pickrknows, 4 years ago
      That's waaay too cool Dave! Nice find buddy!!
    6. Daddy_Nobucks Daddy_Nobucks, 4 years ago
      Thanks Bern!
    7. Signaholic Signaholic, 4 years ago
      Pretty great find Dave!
    8. Daddy_Nobucks Daddy_Nobucks, 4 years ago
      Thanks Perry, not too many out there I don't think.
    9. Signaholic Signaholic, 4 years ago
      Yeah, I'm sure that's true! We've been a lot of places and I've never seen anything close to that. Great score Dave! We're going to Brimfield next month and I'll see if anything antique Coca Cola shows up there. We're also hitting the whole East coast on the way up, who knows what I might see.
    10. Daddy_Nobucks Daddy_Nobucks, 4 years ago
      Sounds like fun Perry. Always nice to mix in a little "business" with the pleasure. Monkey Business. LOL! Sorry, man. Had too many comments working!!!
    11. Signaholic Signaholic, 4 years ago
      LOL, no problem.

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