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Vintage Peter Max 7-up Sign

In Signs > Soda Signs (non Coca-Cola) > Show & Tell and Fine Art > Peter Max > Show & Tell.
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Posted 6 years ago


(1 item)

I recently bought an 1875 downtown commercial building and came across this beauty!!!! Its about 4 1/2 foot by 3 1/2 foot. I feel like a hippie lol!!!


  1. PostRetro PostRetro, 6 years ago
    This would look great in my house!
  2. Signaholic Signaholic, 6 years ago
    Man that is cooool man! Keep On Truckin, "I'm not a crook!",
    Sorry, 70s flashback moment. Love this era for The Uncola stuff.
    7up set itself apart with these psycodelic signs in the 70s.
  3. MacDaddyRico MacDaddyRico, 2 years ago
    I'm sorry to have to tell you this, but Peter Max never did any work for 7 Up...

    "I told Max a bit more about the actual piece was that I purchased in Texas. I mentioned it was the 7-UP outdoor thermometer. Max smiled at me and said, “7-Up copied me. I never worked with 7-Up. At the time, my stuff was so popular that it was copied.” It turns out that the soft drink capitalized on the “style” of Peter Max. You know what they say is the most sincere form of flattery…"

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