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1929 Deberny Peignot Continental Typefounders Brochure - modernist gem!

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Brochures200 of 2581924 Home Lighting Brochure for a contestWestvaco Mill Brand Papers No. 128 - Inspiration for Printers
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Posted 5 years ago


(2703 items)

The graphics and illustration in this large brochure are way ahead of it's time. Made in 1929, the design is more like 1950s and even 60s. Some really interesting graphic uses of typography.

Mystery Solved


  1. ho2cultcha ho2cultcha, 5 years ago
    Wow! the design is way ahead of it's time, i think. very modern - almost 50s feel to it. thanks mustangtony. i haven't looked at these for awhile and i posted them kind of quickly.
  2. vetraio50 vetraio50, 5 years ago
    Wow this is amazing! 1929?
    Perhaps this is from the brochure for Blur.

    I certainly am reminded of "Concrete Poetry" ....... a term that's used for the form.
    Check out Futurism, Marinetti,and my favourite Carlo Belloli.

    Alice's Adventures in Wonderland by Lewis Carroll contains a similar effect in the form of the mouse's "tail" / tale.

    "In the early 20th century, artists and poets comprising the Futurism movement used concrete poetry as a dynamic expression of their anarchistic philosophies. F. T. Marinetti was the most prolific poet among them, and created several works that destroyed all typographic conventions. More recent poets sometimes cited as influences by concrete poets include Guillaume Apollinaire, E. E. Cummings, for his various typographical innovations, and Ezra Pound, for his use of Chinese ideograms, as well as various dadaists. Concrete poetry, however, is a more self-conscious form than these predecessors, using typography in part to comment on the fundamental instability of language. Among the better known concrete poets in the English language are Ian Hamilton Finlay, Dom Sylvester Houédard and Edwin Morgan." Wikipedia.

    Quite an Art Deco find, I reckon! Where did you get it?
  3. ho2cultcha ho2cultcha, 5 years ago
    vetraio50 - i found that in the same trash as the other typography stuff - not far from my house in east oakland. thanks for all that great info on concrete poetry. i love e.e. cummings and i look fwd to exploring some of the names you mentioned.
  4. vetraio50 vetraio50, 5 years ago
    Thank God that people like us go through the trash!
    My Italian Professor Frederick May was mad about concrete poetry and it rubbed off onto me for one.
  5. ho2cultcha ho2cultcha, 5 years ago
    of course!!! 1929 - the year of Corbusier, Moholy-Nagy, Kandinsky, dekonstructivism, amongst a few minor events like the collapse of the world economy...
  6. vetraio50 vetraio50, 5 years ago
    Just found this. My ipad is now at one per cent...
  7. vetraio50 vetraio50, 5 years ago
  8. vetraio50 vetraio50, 5 years ago
    It seems the borders were done by an artiest called Alfred Latour.

    LATOUR Alfred (28/08/1888-1964)
    He was born in Paris and was trained as a landscape painter by Auguste Lepère. He was an illustrator, an engraver of bookplates, as well as a creator of 'borders' and 'devices' for the printing firm Deberny et Peignot. In 1925 he won a 'grand prix' at the Exposition des Arts Décoratifs in Paris. His engravings illustrated many works that were collected by the more aware bibliophiles of his time: an eclectic mix of authors that includes Blaise Cendrars, Charles Baudelaire, Edgar Poe, Paul Claudel, Stéphane Mallarmé, Petrarch et Marcus Aurelius. The magazine L’Illustration a reproduced many of his works. Alfred Latour died in March 1964 in Eygalière, in Provence.
  9. ho2cultcha ho2cultcha, 5 years ago
    'This specimen as[sic] been designed and printed by DEBERNY ET PEIGNOT on Velin Vidalon from Canson & Montgolfier inc. papermakers. PARIS'

    i just noticed the 'as been'. do you think that it's on purpose? if so, very funny!
  10. vetraio50 vetraio50, 5 years ago
    I'd say it was a typo.
  11. ho2cultcha ho2cultcha, 5 years ago
    i'm not so sure it is. the entire brochure is so meticulously crafted and it's got this funny-french-haha typo in the very last section. it could be on purpose, non?
  12. vetraio50 vetraio50, 5 years ago
    I see your point. But for ''ow long 'ave we bin sending oop de accent french?
  13. ho2cultcha ho2cultcha, 5 years ago
    in the 1920s, according to my grandparents, a french accent denoted erotic/exotic pleasure. when someone imitated a french accent, it was in order to cajole or seduce someone. pepe le pew wasn't born until the mid 1940s [when i first learned that, i was heartbroken, because as a kid, i was certain that he was based on my pepere [grandfather].
  14. vetraio50 vetraio50, 5 years ago
    He must have been a real charmer then!
    Check this out! Chaucer: Madame Eglentyne!
  15. ho2cultcha ho2cultcha, 5 years ago
    wow! that's dense and heavy vetraio50. i'll stick to art and graphics - more economical use of symbols than wordy verbage! even poetry - i like short poems much more than long ones, in general. could be explained by the fact that i can't stay on one topic for more than a few sentences. - another brain-damaged american
  16. vetraio50 vetraio50, 5 years ago
    Nah it's just to say that even the Brits were having a go at the French in Chaucer's day.
  17. ho2cultcha ho2cultcha, 5 years ago
    beautiful! here's another interesting one. italian is frustrating for me, because i'm bilingual span/english [equally], and fairly fluent in portuguese, french, and a couple more, but italian feels, looks like [not sounds] i know it, but is filled w/ little BIG differences...
    i keep connecting moholy-nagy to the Sphinx brochure, for some reason. for the next 40 yrs, everything he published had this look to it...
  18. ho2cultcha ho2cultcha, 5 years ago
    did you show me this one or did i find it on my own?

    see what i mean - i think my brain is dying...
  19. vetraio50 vetraio50, 5 years ago

    mary vieira e carlo Belloli

  20. vetraio50 vetraio50, 5 years ago
    Check out the Peignot


    No it was not I. Thanks for all of these great links.

    I'm still trying to find a copy of Belloli's "anzio"

    My brain just needs more feeding!
  21. ho2cultcha ho2cultcha, 5 years ago
    it can feed on mine, but warning: the surgeon general...!!
  22. vetraio50 vetraio50, 5 years ago
    I'll take you up on it!

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