For many Beatles collectors, the ephemera and paper associated with a concert is the most important thing. The Beatles did not begin their career in the early 1960s as headliners, which is why artists like Little Richard often appear on the covers of programs published for those events. One tour in 1963 began with the Beatles playing second bill to Roy Orbison, with the program reflecting that hierarchy. Halfway through the tour, though, the billing was switched and new programs were printed to reflect the change.

Other programs of particular interest to collectors of Beatles memorabilia are those for performances at the Prince of Wales Theatre in London in 1963 (where John Lennon made his famous "rattle your jewelry" crack) and Carnegie Hall in 1964.

Tickets and posters for these shows are also collectible. In general, the larger the ticket, the more valuable it is, and tickets with the word "Beatles" on them and a picture of the boys are always worth more than those without.

Very few Beatles shows had posters printed for them in the way we think of concert posters today. An exception to this rule was the poster for what would be the Beatles final live appearance in 1966 at San Francisco’s Candlestick Park. With artwork by Wes Wilson, who would go on to design the first 50 or so posters for Bill Graham’s Fillmore Auditorium, this poster was printed in a run that may have been as small as 300, which makes them one of the most sought-after music posters today.

Other types of 1964 Beatles collectibles are the bamboo plates, plastic ashtrays, ceramic candy dishes, and glassware. All were treated as canvases for portraits of the band or individual members. Corkstoppers in the shapes of John, Paul, George, and Ringo’s heads were also manufactured.

Jewelry items such as charm bracelets and necklaces were created to give the legions of screaming female fans a way to show their allegiance to their idols; the boys got cuff links and tie tacks. And then there were the grooming products, from hair gel to pocket combs to talcum powder to bubble bath and shampoo.

Plastic toys and musical instruments were big sellers, and are highly prized today. There were Beatles banjos, Beatles bongo drums, Beatles guitars, and even Beatles guitar strings. Want a pennant for your bedroom? There were dozens to choose from. How about a poster? Today’s collectors can choose the famous shot of the lads posed in a doorway for their London Palladium show in 1963 (although originals of this are difficult to come by) or any of the four psychedelic photos produced in 1968 by Richard Avedon for Look magazine.

In the mid-1960s, school supplies such as lunch boxes and pencils were all the rage, as were "Bobb’n Head" dolls. Revell made models, Topps printed trading cards packed with bubble gum, and several special series of cards were issued to coincide with the release of A Hard Day’s Night.

In fact, Beatles movie memorabilia is almost a category unto itself. In addition to 1964’s A Hard Day’s Night there was Help! in 1965. But the animated Yellow Submarine in 1968 spawned an even greater stream of posters and puzzles, clocks and costumes, stickers and yet more school supplies.

Last, but certainly not least, are the objects associated with membership in the Official Beatles Fan Club. Collectibles include the cards, of course, the 7-inch "flexi-disc" Christmas records, the Booklets and Bulletins, and the photo albums of individual Beatles printed in 1965.

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