Vintage Mobil signs range from square flanges and shield-shaped pump plates to horse-shaped “cookie cutters” and round “lollipops,” which were attached to the tops of bulk-oil dispensers. Sometimes signs offer clues to their origins, such as a Gargoyle/Mobiloil sign from the 1930s with the words “Rochester U.S.A.” on it—the prominence of the name of the upstate New York city suggests the sign was produced by a non-U.S. manufacturer of Gargoyle products, for whom the “U.S.A.” designation was probably a selling point.

Like the signs, some of the earliest Mobiloil cans also share branding with Gargoyle. The labels on these one-quart cylindrical and square cans are generally made of paper, which means finding one in pristine condition is next to impossible. Some of the most interesting Gargoyle/Mobiloil cans are the cone-shaped containers produced in Germany before World War II. Other Gargoyle/Mobiloil cans of note include the rectangular half gallons and square gallon varieties, which are filled with everything from “Arctic” oil (designed to work well in cold climates) to type “E” (a blend that was “Especially Recommended for Ford Cars”).

Oil bottles and spouts, along with the racks that displayed them, are also collectible. Look for “Filpruf,” diamond-shaped bottles with embossed gargoyles on their sides. The metal spouts of these bottles were said to be Filpruf because they could only be filled with Mobiloil, which assured the customer that he or she was not being sold an inferior brand.

Other Mobil memorabilia of interest to petroliana collectors includes glassware given away or sold at gas stations. Tumblers bearing the logos of NFL teams are common, while tall frosted glasses made during the 1962 Seattle World’s Fair are less so. The shape and graphics of Mobil 1 oil cans were repurposed from everything from transistor radios to banks, while Pegasus appeared on advertising thermometers, playing cards, folding knives, and cigarette lighters.

Naturally, toy trucks are popular with Mobil collectors, especially among those who also collect tinplate, friction toys produced in postwar Japan. In the United States, Smith-Miller built top-of-the-line Mobil trucks with retractable hoses, while Tootsie Toys made more affordable two-piece vehicles. Other makers of Mobil toy trucks include Dinky Toy of England.

Finally, there’s a good deal of paper for Mobil ephemera collectors. These pieces range from road maps to ink blotters to Flying Red Horse Almanacs. While most of these items are branded with the words Mobil or Socony, but other names to look for include Magnolia, General, and Gilmore, which were acquired by Socony Mobil in 1959.

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