There are few things as American as a John Deere tractor. “Nothing runs like a Deere” is one of the most recognizable marketing slogans out there; Deere is the subject of country music songs (on a recent album, Jason Aldean sings "I’ll take you for a ride on my big green tractor…”); and Deere & Company stands alone as the last of the original U.S. tractor companies still in business.
The roots of the company date to 1837, when John Deere, a Vermont blacksmith, used a steel saw blade to make a plow that efficiently cut through tough soil. The invention was necessitated by Deere’s move that year to Rock River, Illinois, where the soil was stickier than back home in New England.
Deere soon began making steel plows for sale, hawking his creation to farmers along the Mississippi River. Deere acquired business partner after business partner, but each alliance ended in failure until he joined forces with his son Charles, a trained accountant. In 1857, Charles Deere, who would later be responsible for the rapid spread of the company’s popularity after his father’s death, was named vice president.
The Deere plows remained reliant on draft horses, but Charles Deere could see that new types of horse power would be Deere's future. Accordingly, he led the company's drive to appropriate technologies from other firms. By 1889, after the death of John Deere, the company was finally able to advertise its New Deal six-gang plow, which was powered by a steam engine. Advertisements claimed it could plow 20 acres a day at 50 cents an acre.
Steam would be an interim step for Deere, which was setting its sights on the possibilities of internal-combustion engines. What had caught Charles Deere's eye was an 1882 machine resembling a modern-day tractor. That machine was the brainchild of John Froelich, who had found a way to use a gasoline engine to pull a plow.
Froelich’s business, the Waterloo Gasoline Traction Engine Company, was not the only competitor Deere faced. In fact, the early parts of the 20th century saw many battles between Deere and its toughest competitor, International Harvester, which, like Deere, had been formed in part by acquiring other firms. It was a rivalry that would linger long after Charles Deere’s death in 1907.
In 1906, International Harvester had produced an actual tractor, which gave it a competitive edge over Deere. It took Deere until 1911 to advertise a tractor of its own, and even...
Finally, on March 14, 1918, Deere purchased Froelich’s Waterloo for $2,350,000 to get into the tractor business. Still, Deere struggled to design profitable tractors shortly after the acquisition—it wasn't until the early 1920s that Deere found success with the two-cylinder Waterloo Boys. However, because it was a one-model company, Deere was susceptible to market shifts. Rival Henry Ford was producing the Fordson tractor, which he was able to manufacture at a loss because he could offset losses with gains from his automobile line. Deere did not have that luxury.
By the middle of the decade, Deere unveiled the two-cylinder Model D Johnny Popper. Subsequent Deere models were also called Johnny Poppers or Poppin’ Johnnies, and even though Ford and International Harvester had gone to four cylinders, Deere stuck to two. The first Model Ds in 1923 and 1924 had a 26-inch spoked flywheel, which was subsequently changed to a thicker 24-inch wheel, and the steering wheel was moved to the left side of the tractor and connected to the front axle.
In 1926, Deere introduced the Model C. This unique three-row cultivator differentiated itself from rivals like International Harvester’s Farmall, which came in two- or four-row models. The tractor also used power from the engine to power the cultivator. The machine was a success and by 1927, Deere was exporting tractors around the world.
Next up for Deere was the General Purpose (GP) tractor and the GP Wide Tread tractor, released in 1928 and 1929 respectively. In 1934, the Model A was introduced—this two-plow tractor featured an adjustable tread width and burned almost any fuel. A year later, the single-plow Model B appeared—it was almost identical to the Model A, but smaller.
Deere continued to produce different tractor models to adjust to the changes in the market and technological advances. There was the Model G, a three-plow tractor released in 1938; the rare 1936 Model Y (also called the 62, only about 100 were produced), which was later converted to the three-speed Model L; and the 10-horsepower LA, introduced in 1941.
The L and LA models were made until 1946. In the decades that followed, Deere & Company moved into other areas of farm machinery, as well as the manufacture of lawn equipment. But one thing never changed—the company's signature green-and-yellow colors date to Deere's 1905 catalog.
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Then, an array of antique cars lining the town's main street caught my eye. It was a pretty impressive collection of cars from a cream white 1923 Packard to a John Deere tractor from the early 1900s. It was cool to see. My next stop was the barbecue...Read more
"Blossoms at Butterworth" visitors dodge some rainQuad-Cities Online, June 28th
While there were many outdoor activities at the historic Butterworth Center and Deere-Wiman House (such as live music, antique cars, lawn games of the 1800s, balloon sculptures, make-and-take crafts, snacks and beverages), the rain helped get people...Read more
Two-Cylinder Expo set for July 16-18Waterloo Cedar Falls Courier, June 28th
The host is the Two-Cylinder Club, which will be celebrating its 25th anniversary at this year's event. The club is a worldwide organization of John Deere vintage product enthusiasts. The 2015 expo will feature vintage Deere tractors and exhibits with...Read more
Exline plans July 4 celebrationCenterville Daily Iowegian, June 28th
Come visit Exline on the 4th of July. The Country Store will be serving sandwiches and other vendors are welcome to set up and serve. We will have a display of gas engines, antique cars, a flea markets, a 5k walk run with a $5 entry fee, a pie contest...Read more
Subdivision wagon restored, welcoming sign of peace and friendshipGrand Island Independent, June 27th
The entrance to the Meadowlark Estates and Heavenly Haven subdivisions on south Blaine Street has a whole new look. It's marked by an 1875 John Deere farm wagon, restored and painted in period colors — green sideboards, yellow seat and lots of bright ...Read more
July Club CalendarQuad-Cities Online, June 27th
Quad Cities Scale Modelers, 1-4 p.m. every second Saturday, Deere-Wiman Carriage House, 10th Street and 11th Avenue, Moline. ... Quad Cities Antique Ford Club, 7 p.m. every second Tuesday, Deere-Wiman Carriage House, 817 11th Ave., Moline. ... QC...Read more
Antique tractors flex their muscles for Plow DayEmporia Gazette, June 22nd
Events will include binding with an antique John Deere grain binder, threshing with a 1922 Avery thresher and baling with a 1920 Ann Arbor Hay Press. Other equipment to be used includes six-foot Gleaner and Allis Chalmers pull-type combines owned by ...Read more
Antique Tractor Cruise-In raises money for United Cancer Services of Elkhart ...The Elkhart Truth, June 13th
“Everyone has walks and golf outings, but how many people can say they've been to an antique tractor cruise?” Norton said. “I like this because it's unique and different and it's done in a fun way. I think everyone knows someone who's been affected by...Read more