Fleece-lined sheepskin boots called uggs have been popular since at least World War I, when Australian fighter pilots wore the comfy footwear while flying with their British counterparts in Europe and the Middle East. In the 1930s, Australian sheep shearers favored uggs, and by the 1960s Australian surfers had discovered the rough-and-tumble boots (uggs, some say, is short for “ugly”) as the perfect antidote to cold toes after a bracing bout in the waves.
All of which made it more than a bit galling to Australian ugg-makers such as Blue Mountains, Mortel’s, and Uggs-N-Rugs when, in 2003, they received a cease-and-desist warning from a U.S. manufacturer that claimed ownership of the ugg brand. Three years later, a court ruled that the U.S. firm could, indeed, do business as UGG Australia, but that Australian boot-makers could continue to call their sheepskin boots uggs, as they had been doing for decades.
The first uggs were soft-soled, formed of two pieces of sheepskin sewn together down the center of the boot. In the 1970s, Uggs-N-Rugs added a hard sole to the shoe and a molded stitched-in heel. This is the version that is most prevalent today.
Pamela Anderson upped the ugg’s profile in the United States when she took to wearing the leg-warming footwear between takes of the television show “Baywatch.” Kate Hudson and Sienna Miller are just a few of the other actresses who have made what had been a casual man’s boot into a must-have fashion accessory for women.
In no small part, UGG Australia gets the credit for the boot’s popularization among women. One of its hottest styles is a version whose Pepto-Bismol pink New Zealand shearling fur is exposed on the boot’s exterior, with soft flannel inside to keep the feet warm.
Other examples feature elaborate, “girly” embroidery on the outsides of the boots; tall, above-the-calf versions in chocolate, tomato, or black; and horizontally striped boots made of cable-knit fabric, which look a lot like socks with rubber souls.
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Keep uggs away from the officeNew Zealand Herald, May 26th
An Australian government department has issued an official dress code to public servants, ordering them to stop turning up in "onesies, ugg boots and thongs". The Immigration Department, which typically makes headlines internationally for its role in ...Read more
Star Wars fever continues — we try out Darth Vader boots from UGG's Star Wars ...RocketNews24, May 14th
Say hello to the Star Wars Special Edition Collection of shoes from international fashion brand UGG, and they're inspired by one of our favorite villains of all times, Darth Vader! Yes, that certainly caught our attention, because … well, they're...Read more
Tom Brady should be suspended until he admits uggs are stupidLightly Buzzed, May 9th
Tom Brady is almost certainly going to be suspended for his role in Deflategate, the only question is how severe the suspension will be. Does Tom deserve a full season's suspension? A few games? One game? How does one sufficiently punish the Golden ...Read more
Deflategate Wells Report: Assistant was mad Tom Brady gave Uggs to staff, but ...MassLive.com (blog), May 6th
The clear breakout stars of Deflategate following the release of the Wells Report are certainly New England Patriots official locker room attendant Jim McNally and locker room assistant John Jastremski. The text conversations between the two assistants ...Read more
Ugg, PacSun enter 'Star Wars' merchandise universeLos Angeles Times, May 4th
Does Darth Vader do Uggs? Because he technically hails from a time long, long ago and a galaxy far, far away, we're going with no. But thanks to Ugg's new licensing deal with Disney-owned Lucasfilm, if he did find himself in the here and now -- and in...Read more
Darth Vader Ugg Boots To Launch On 'Star Wars' Day -- A Merchandising Salvo?The Inquisitr, May 3rd
Of course, if you're not a fan of Darth Vader black, Ugg says it will offer two other lines later this year, (in advance of the release of Star Wars: The Force Awakens) based on two other characters. (I'm guessing we'll see a brown, furry pair of Uggs...Read more
Ugg Debuts 'Star Wars' CollectionFootwear News, May 1st
If Darth Vader isn't your favorite character from the films, Ugg has you covered later in the year. There will be two other collections inspired by other characters from the films. But who will they be? R2-D2? Chewbacca? Han Solo? Greedo? Admiral Ackbar?...Read more
UGGs to release limited-edition Star Wars bootsLocal 10, May 1st
In honor of the release of the new Star Wars movie, UGGs is releasing limited-edition boots for men, women, and kids. Show Transcript Hide Transcript. BEEN ON YOUR BEST BEHAVIOR. NO ACCIDENTS AT ALL. Reporter: GOOD MORNING. TOPPING ...Read more