Fleece-lined sheepskin boots called uggs have been popular since at least World War I, when Australian fighter pilots wore the comfy footwear while flying with their British counterparts in Europe and the Middle East. In the 1930s, Australian sheep shearers favored uggs, and by the 1960s Australian surfers had discovered the rough-and-tumble boots (uggs, some say, is short for “ugly”) as the perfect antidote to cold toes after a bracing bout in the waves.

All of which made it more than a bit galling to Australian ugg-makers such as Blue Mountains, Mortel’s, and Uggs-N-Rugs when, in 2003, they received a cease-and-desist warning from a U.S. manufacturer that claimed ownership of the ugg brand. Three years later, a court ruled that the U.S. firm could, indeed, do business as UGG Australia, but that Australian boot-makers could continue to call their sheepskin boots uggs, as they had been doing for decades.

The first uggs were soft-soled, formed of two pieces of sheepskin sewn together down the center of the boot. In the 1970s, Uggs-N-Rugs added a hard sole to the shoe and a molded stitched-in heel. This is the version that is most prevalent today.

Pamela Anderson upped the ugg’s profile in the United States when she took to wearing the leg-warming footwear between takes of the television show “Baywatch.” Kate Hudson and Sienna Miller are just a few of the other actresses who have made what had been a casual man’s boot into a must-have fashion accessory for women.

In no small part, UGG Australia gets the credit for the boot’s popularization among women. One of its hottest styles is a version whose Pepto-Bismol pink New Zealand shearling fur is exposed on the boot’s exterior, with soft flannel inside to keep the feet warm.

Other examples feature elaborate, “girly” embroidery on the outsides of the boots; tall, above-the-calf versions in chocolate, tomato, or black; and horizontally striped boots made of cable-knit fabric, which look a lot like socks with rubber souls.

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Recent News: Ugg Boots

Source: Google News

Kaley Cuoco Shows Off Super Sleek New Bob - Big Bang Star Is Loving Her ...
Entertainmentwise, April 24th

"I started reading [the social media comments] and thought, Maybe I need to make more of an effort and not go out in my UGGs and be disgusting,” she explained. “So I started putting on makeup. And they started writing, 'Wow, someone really likes being...Read more

Make them fit, please!
NDTV, April 23rd

She had elective bunion surgery in 2011 two days after Christmas, "while everyone was away in St. Barts," she added, so she "could camouflage it better with Uggs." Her orthopedic surgeon, Dr. Craig Radnay, told her that her gait had become increasingly ...Read more

Return of HIT THE FLOOR Among VH1's Summer Lineup
Broadway World, April 23rd

Well, in the words of the lady who put Wasilla, Alaska on the map, "You Betcha!" So put down your copy of "Eat, Pray, Love," put on your favorite Uggs and spritz some Axe Body Spray to prepare for VH1's "I Love the 2000s." The adventure begins Tuesday, ...Read more

J.Crew Claims To Be Calling the Birkenstock Revival First
Racked National, April 23rd

no way, no how, never, would not be caught dead in birkenstocks, (or uggs) UGLY! By Sue. 04/23/14 06:08 PM. I'm a lady of classic age - never liked the Birk look as a hippie in the 70's and don't like it now - make my size 10 feet look like boats...Read more

Chloe Nørgaard Was the Very Picture of Coachella
New York Magazine, April 14th

Model Chloe Norgaard attends UGG Australia's Style Haven house party, hosted by UGG Australia, to showcase the Spring Summer 2014 Collection, in celebration of the Coachella Valley Music & Arts Festival 2014 at Villa Sereno on April 12, 2014 in Indio, ...Read more

Uggs Maker Raps Wal-Mart With Suit Over Knockoff Boots
Law360 (subscription), April 4th

Law360, Los Angeles (April 04, 2014, 10:05 PM ET) -- Deckers Outdoor Co., owner of the Ugg footwear brand, hit JC Penney Co. Inc., Wal-Mart Stores Inc. and Sears Holdings Corp. with separate suits on Friday, alleging the retail giants sold boots that ...Read more

Jesse McCartney Steps Out in Hollywood in Onesie and Man Uggs: Crazy Picture
Us Magazine, March 28th

Jesse McCartney steps out in Hollywood wearing a onesie and man Uggs on March 26, in Hollywood. Credit: Splash News. Maybe he was cold? Jesse McCartney stepped out in Hollywood looking blue in a onesie and Ugg boots on Wednesday, March 26...Read more

Jennifer Garner keeps son Samuel's feet cosy in pair of Uggs
Daily Mail, March 25th

Jennifer Garner was sure to ward off any trace of a spring chill on Tuesday, dressing her two-year-old son in a snuggly looking pair of Ugg boots. The doting mother-of-three kept her youngest child well wrapped up in the furry footwear as they enjoyed...Read more