The oft-told Heddon fishing lure creation myth goes something like this: Once upon a time in the late 1800s, no one is exactly sure when, James Heddon was whittling by the side of a lake. Having had his way with the small piece of wood, he casually tossed it in the water where, to his surprise, it was attacked by a big, beautiful bass. Thus the idea of carving a piece of artificial bait, known as a plug, from wood was born.
It’s a nice story, but in an article from the 1921 issue of American Angler magazine, Charles Heddon, one of the sons of Dowagiac, Michigan’s famous James Heddon and Sons, confessed the following: "When asked who made the first wooden bait or plug, my father used to always exhibit two types of wooden minnows used by his grandfather… as far back as from 1850 to 1855."
Whether or not James Heddon was present at the moment of conception for antique fishing lures, he was a fishing-lure force to be reckoned with. The reason is the sheer inventiveness of Heddon plugs and lures, their craftsmanship, and, above all, the fact that they worked.
One of the earliest Heddon plugs was a hook-laden painted frog, carved from a broomstick, with a bottle cap for a head. That was in 1890. By 1902, Heddon was making lures for sale in his family kitchen. The first of these were named after his hometown, Dowagiac. The Dowagiac lures had sloped noses that were painted blue to contrast with the rest of the lure’s white bodies and red aluminum collars.
Perhaps the most interesting accident to come out of the Heddon kitchen was the crackled-paint effect, sometimes called "fancy back." To meet the demand of his customers, wet, freshly painted lures were often hurriedly dried in Mrs. Heddon’s oven. The resulting crackled surface of the lures was deemed a feature rather than a mistake.
Almost at the beginning, Will Heddon joined his father (the company’s 1903 catalog reads "James Heddon and Son" to reflect this change) and a few years later, Charles came on board (the 1909 catalog refers to the firm as "James Heddon and Sons").
By now the Heddons had moved their operation out of Mrs. Heddon’s kitchen and their lines of lures had grown to include the oval-shaped Dowagiac Underwater lures of 1904, with th...
For collectors of antique Heddon lures, the only thing more prized than one of these early lures, in good shape, is a lure in its original box, made of cardboard or wood. Rarer still is a lure in its box with the original information sheet describing the care and use of the lure.
Other rare lures from the first decade of the 20th century include the Underwater Expert with its exterior belly weight, the #450 Killer, the #50 Artistic Minnow (its tail was made of deer hair, and it was sold with a casting weight), and the #400 Bucktail Surface Minnow (it was only made from 1908 to 1909). At the end of the decade, Heddon introduced the #20, a series of smaller, squatter minnow lures.
The 1910s brought a bulbous-headed lured called Radiant Moonlight Bait; very few of these appear to have been made since they don’t appear in any of the old Heddon catalogs. This was also the decade of the Woodpecker, the #1300 Black Sucker Minnow, the #210 Dowagiac Minnows, and #1600 and #1700 Deep Diving Wigglers.
In the 1920s, Heddon expanded its repertoire to include bugs made out of wood, Weedless Pork-Rind lures made out of Bakelite and, later, of a plastic called Pyralin, Musky Minnows, Tad Pollys, Deep-O-Divers, Lucky 13s, Bassers, and Luny Frogs. Of particular to collectors are the #8500 Bassers from 1922 stamped with the words "Head-On Basser." Those are more rare than the later ones that were simply stamped "Basser."
Also popular in the 1920s were the various Vamp lures and the #8300 Zig-Wag lures. By the end of the decade, fly fisherman were hooked on Heddon’s Tiny Tease lures, which featured a single hook that dangled below the lure floating on the surface.
After World War II, Heddon continued to innovate with bass lures, fly lures, and better rod technology. By the time the company was sold in 1951, it was producing as many as 15,000 lures a day.
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It's a good time to catch a snakeheadSun Sentinel, October 21st
Capt. Alan Zaremba is known for leading his clients to lots of peacock bass, but he's also pretty good at putting them on snakeheads. Zaremba, of Hollywood, fishes throughout South Florida, as well as in South America, for peacocks, but right now is a...Read more
St. Petersburg Area Fishing Report 10/21/14The Ledger (blog), October 21st
Spoons are a great lure when this type of action is happening. A Johnson Sprite or similar spoon in ½ oz. to 1 oz. size will work. If you are ... The MirrOlure MirrOdine and Heddon Zaraspook Jr. are good artificial baits to use for snook, Hastick...Read more
Jackall PompadourBassResource.com (press release), October 16th
I was wasting some time on TW yesterday and found this guy (Jackall Pompadour) - it looks like the Heddon Crazy Crawler. I was wondering if anyone has used it before and have you had success - it looks like it has nice action. Does the action in the...Read more
Bob McNally's Outdoors OutlookFlorida Times-Union, October 15th
Weedless rigged green plastic worms and top-water plugs (in calm water) such as Heddon “Jitterbugs” have been effective. Rick Hamilton of R&J Tackle Shop in Green Cove Springs reports St. Johns River bass in the 2- to 5-pound range are crashing surface...Read more
Sasser: Old fishing equipment collecting dust? It could be valuableDallas Morning News, October 8th
That's when the National Fishing Lure Collectors Club hosts its DFW Antique Fishing Tackle Show. Show hours are 8 ... If you're lucky enough to have a Heddon Dowagiac Expert, unused and still in the box, it could fetch more than $17,000. The box alone ...Read more
Catching is all about confidenceTheRecordLive.com, October 6th
The Vudu shrimp certainly qualified as one such lure and recently I have found that the Heddon One Knocker fills a niche in my topwater arsenal when the larger Spook or smaller She Dog will not get it done. As you would expect, I learned this only...Read more
The forgotten SpoonNews-Sun, October 3rd
I can remember back in the 60's when my family would take our annual two-week vacation to Rice Lake in Canada and the silver Johnson spoon was my favorite lure. Back then, my bass'n tackle consisted of only about a half-dozen lures; Fred Arbogast's...Read more
PRADCO Outdoor Brands Acquires BanditWired2Fish, September 29th
PRADCO has proven over time that it cares deeply about historic fishing lure brands such as Heddon, Arbogast, Bomber and many others.” The Bandit brand will now be sold and represented by the PRADCO Outdoor Brands Sales Group. As part of POB, ...Read more