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Horace Ball and Charles Varney founded the Moonlight Bait Company in Paw Paw, Michigan in 1908, selling handmade wooden lures (shaped, painted, and hooked to catch the biggest fish). Since they didn't have time to fish during the day, most of their lures glowed for better visibility at night. Some still even glow today. Product lines included 'Floating Bait,' 'Zig-Zag,' 'Wiggler,' and 'Dreadnaught.' The company was bought by the Paw Paw Bait company around 1928, and expanded into fly fishing lures. Look for lures in their original packaging, and be careful of imitations.
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by whitman75 on Feb. 7, 2012
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Interviews & Articles
An Interview With Antique Fishing Lure and Tackle Collector Joe Yates
I grew up fishing. And I always had a few old lures – several came from my grandfather – and I just decided one day that they were… [more]
An Interview with Vintage Fishing Reel Collector Jim Schottenham
I got into bass fishing in my late teens, early 20s. I was rooting around my grandmother’s basement one afternoon and I found my g… [more]
Guest Column: Trends in Fishing Tackle Collecting
I’ve been a collector of antique fishing tackle for over 20 years, and have been selling antique tackle in my shop since 1990. I c… [more]
Best of the Web (“Hall of Fame”)
Joes Old Lures
Joe Yates' website is a great showcase for hundreds of old fishing lures, providing high resolution photos and in m… [read review or visit site]
Fishing and Hunting Pins and Badges
Jeff Savage's compelling collection of 20th Century fishing and hunting pins, badges, medals, and even fishing-them… [read review or visit site]
Mrlurebox.com
Take a big bite - you won't want to just nibble at Robbie Pavey's gallery of over 300 antique fishing lures, many w… [read review or visit site]
AntiqueLures.com
This extensive site features over 500 pages of information on pre-1940 wood fishing lures and lure boxes. Start wit… [read review or visit site]
Bob Vermillion's Fishing Tackle Web Site
Bob Vermillion started collecting lures at age 16, and has created a site dedicated to his love for Frank Knill 'Ve… [read review or visit site]
Oldfishinglure.com
This site is sure to snag you with its great collection of fishing lures from the early 1900s. Includes lures from … [read review or visit site]
TackleCollecting.com
Larry Nicholson's site dedicated to vintage fishing lures. Features beautiful images of lures and boxes from Fred A… [read review or visit site]
Clubs & Associations: Fishing
- National Fishing Lure Collectors Club
- Florida Antique Tackle Collectors
- Carolina Antique Tackle Collectors
Discussion Forums: Fishing
Other Great Reference Sites: Fishing
Top eBay Auctions
Lot Of Fishing Tackle, Vtg Bobbers, Mohawk Brand Hooks, Paw Paw Fishing Lures
Superb Ex. Glass Eyed Paw Paw Scale Pattern Bullhead Minnow 
Vintage Paw Paw Wotta Frog Fishing Lure With Box
Paw Paw Platypus Fishing Lure Vintage Bait
Vintage Paw Paw Wotta Frog Baby Fishing Lure
Vintage Wooden Paw Paw Wotta Frog - Great Condition !!!
Unknown Lure, Glass Eyes, Shakespeare, Paw Paw, South Bend
Rare Old Wood Moonlight Paw Paw Musky Minnow Fishing Lure Antique Vintage
7 Vintage Mouse Lures: Shakespeare, Heddon, 2 Weber, 2 Paw Paw, Abbey & Imbrie
3 Vintage Lure Boxes Only 1paw Paw 1al Foss Pork Rind Minnow 1sure Catch Lure Co
Vintage Antique Rare Paw Paw Caster Wood Wooden Fishing Lure Tackle Box Find Nr
Vintage Paw Paw Bait Company "wotta Frog" 4" Long
Vintage Paw Paw Lure
Paw Paw Moonlight Wood Tail Fishing Lure W/glass Eyes Caster Minnow
Vintage Fishing Tackle Lure/lures Paw Paw Wottafrog ! Deluxe!
Vintage Wood Prop Lures Heddon Smithwick Paw Paw Eger More Must See Wow
Paw Paw Wood Mouse Lure, Very Nice
Rare! Frog Skin Vintage Paw Paw 1940 Pike Fishing Lure.
Old Vintage Fishing Lure - Unknown Paw Paw Lure -#22b
Paw Paw 3400 Injured Crippled Minnow Vintage Fishing Lure 1930's Tack Eyes
Vintage Fishing Lure Lot Arbogast Heddon Paw Paw Rebel South Bend Makinen Etc
**tuff Vintage Paw Paw Pike Lure Gantron "rainbow Fire" Only Made For 5 Years
**paw Paw // Moonlight Bass Lure Model 3300 ***
Vintage Paw Paw Lure
Vintage Fishing Lure Advertisment Paw Paw Bait Co. & Max Sandy Dry Fly Trout
Vintage Old Wood Fishing Lure Paw Paw Sunfish Silver Flitter 
Cutest Mouse On The Bay, Fly Lure, Unknown Mfg, Poss Shoff, Tuttle Or Paw Paw ?
Paw Paw Lure
Vintage Fishing Lure-paw Paw Flap Jack Fishing Lure
Vintage Fishing Lure Lot Paw Paw Torpedo Crayfish Crawdad & Minnow
Vintage Antique Wood Paw Paw Torpedo Fishing Lure Bait Tackle Tuf Color Exc Cond
Vintage Paw Paw Jointed Runt Style Lure, Pte, Unknown Age
Vintage Antique Tackle Heddon Paw Paw Millsite River Runt Style Fishing Lure Old
Vintage Paw Paw Wooden Crayfish Lure
Vintage Antique Wood Paw Paw Runt Fishing Lure Bait Tackle Tuf Color Unfished
Unknown Vintage Fly Fishing Lure, Poss Paw Paw Or Marathon Deer Hair Moth
Vintage Antique Wood Paw Paw ? Fishing Lure Bait Tackle Tuf Color Unfished
