The original Playskool Institute was founded in 1928 by a former Milwaukee, Wisconsin, school teacher named Lucille King. While working at the John Schroeder Lumber Company, King created various wooden prototypes for educational toys aimed at pre-school and kindergarten-age children. Within two years, the company’s Playskool division had a line of some 40 wooden toys, from an elevated sandbox to a pounding shoemaker’s bench.

Educational experts soon endorsed Playskool’s toys, and the company adopted the slogans “Learning While Playing” and “Playthings with a Purpose.” Early marketing for its variety of pull toys and activity sets emphasized improved hand-eye coordination and muscular control for children. Playskool also designed many role-play kits with small wood or fabric parts, like a Sewing Box and Postal Station.

In 1935, the Playskool Institute was relocated to Chicago, Illinois, as a division of toy manufacturer Thorncraft, Inc. Finally, in 1938, the Joseph Lumber Company purchased Playskool and soon renamed its entire business as the Playskool Manufacturing Company. Under the direction of Robert Meythaler and Manuel Fink, the company grew into a nationally-recognized brand, advertising in major magazines like “Psychology Today” and more than doubling its production facilities.

As the business expanded, Playskool acquired other educational toy makers like Holgate Toys and the John Lloyd Wright Company, which made Lincoln Logs. Toymaker Jerry Rockwell, who worked with Holgate before it was purchased by Playskool, joined the company’s ranks and designed the popular Tyke Bike, a sturdy four-wheeled seated scooter.

In the late 1960s, Playskool was sold to Milton Bradley, which was acquired by Hasbro in 1984. Some of Playskool’s most popular toy lines today include Mr. Potato Head, Play-Doh, Tonka, and Tinker Toys.


Best of the Web (“Hall of Fame”)

Museum of Childhood

Museum of Childhood

Embrace your inner child on this website from the Victoria and Albert Museum, filled with high-quality images and i… [read review or visit site]

The Wheelmen

The Wheelmen

This elegant tribute to turn-of-the-century bicycling includes memorabilia, photographs, and an index of 3140 bicyc… [read review or visit site]



Clubs & Associations

Other Great Reference Sites

Most watched eBay auctions    

Vintage 1980s Playskool Pipeworks 51 Piece Lot Kids Toys Vintage 1991 Playskool Doll House With AccessoriesVhtf Sealed Vintage Playskool Musical Glo Gloworm Light Glow Worm 1985Rare Hasbro Playskool "wheels On The Bus" School Bus CompleteHard To Find 80s Hasbro Playskool Glo Bug Glow Friend Lot W/ Collectors Case ToyPlush Bear Playskool Hasbro Tj Bearytales Animated Talking Bear Singingnew1991 Playskool Mr. Mic Mike Ps-460 Toy Story Recorder Cassette Am/fm RadioVintage 1989 Playskool Alphabet Roadway Sesame Street Letters Track W Bus & MorePlayskool Weebles Musical Tree House With 5 Weebles FiguresLot Of Mr Mrs Potato Head - 108 Parts Accessories & Bodies PlayskoolPlayskool Galactic Heroes Star Wars. Huge Lot Over 45 Pieces!Vintage 1974 Playskool Holiday Inn Playset With Box Vintage 1974 Playskool Familiar Places Mcdonalds Set W/original Brown BoxLot Of 4 Playskool Lincoln Logs Sets 1996 Frontier Fort 1999 Farm, Store & CabinNib, Weebles Wee School 2004, School House Playset, Baby Toddler Playskool ToyBig Lot Of Playskool Mr Potato Head Parts And PiecesTj Bearytales Playskool Lot Books And CartridgesVintage Playskool *tyke Bike* Toddler Toy Rare Collectable Scooter Playskool Richard Scarry’s Puzzletown Set D Mayor Fox’s Town Center Set D 918Vintage Beddy-bye Bed Time Ernie Plush Doll Playskool Baby Ernie Sesame Street Musical Lullaby Gloworm Glow Worm Girl Plush Pink Light Up Toy Playskool 2011Musical Lullaby Gloworm Glow Worm Blue Plush Light Up Toy Playskool 2011(6) Vintage! Playskool Wooden Puzzles Sesame Street Snoopy Mary Lamb Duck PigPlayskool Vintage 1960s Wooden Peg Board Pretend Play Design A Town 70 Piece SetVintage 1976 Playskool Richard Scarry's Puzzletown 918 Mayor Fox's Town CenterHasbro Playskool Marvel Super Hero Adventures Stealth Iron Man Error! SealedMarvel Super Hero Adventures Spider-man Electro Hobgoblin Playskool Heros LooseVtg 1980s Playskool Glo Friends Case With 3 Glo WormsVintage Playskool Lincoln Logs In Original ContainerLot Of Playskool Loving Family Dollhouse Plastic Baby Items Crib Wagon Carriage 2005 Playskool Tj Bearytales Storytelling Teddy Bear Bundle TestedLot Of Vintage Playskool Dollhouse Furniture Loving Family Figures & AccessoriesTeletubbies 1998 Talking Tinky Winky Playskool Plush Doll 16"Playskool Weebles Lot ~ 5 Figures Teeter Totter Merry Go Round Fishing & MoreVintage Playskool Pull Wagon With Color Building Blocks ToyPlayskool Weebles Lot ~ Figures ~ Tractor ~ Trailer ~ Motorcycle ~ Scooter ~ CarTeletubbies Collectible Figure, Playskool, Laa-laa Upc 0322455725853 X Playskool - Mr Potato Head's And Mrs Plus Lots Of AccessoriesTeletubbies Dipsy 6" Playskool Beanbag Plush 1998Lot 14 Weebles Playskool Pretend Play Preschool Early Childhood Toys2013 Playskool Ironman Mr. Potato Head Crushed Box Bargain NibFree Ship Lot 6 Playskool Heroes Marvel Super Hero Adventures Iron Hulk FigureVintage Playskool Wood TeapotStar Wars Jedi Force Hasbro Playskool Heroes Anakin SkywalkerPlayskool Pink Elephant Busy Ball PopperVintage 1987 Playskool Definitely Dinosaurs Rare Cavewoman Lexa Cavester FigureVintage Pull Back Car Lot Hot Wheels Playskool Vette Blue Red 1980sVintage Playskool Bigfoot Battery Powered Monster Truck 1983 For PartsVintage Snugglebum Blue Playskool 1984 Vgc Fuzzy 80s Heart Squeaks Estate SweetPlayskool Cool Crew Vacuum CleanerTeletubbies Tummy Glow Tinky Winky 1998 Hasbro Playskool Purple Teletubby PlushPlayskool Ball Popping Train - Very Good ConditionLot Of1990 Playskool Toy Horses Rubber 6" Black Brown Cream Funrise 1988 ErtlFree Ship Playskool Heroes Galactic Heroes Star Wars General Grievous FigureTeletubbies Po Playskool Vintage 1998 Talking Plush2.5" Playskool Heroes Jedi Force Star War Darth Maul Action Figure Boy ToyVintage Sesame Street Playskool Diecast Cars Lot Of 2Playskool Very Vintage, Wooden Shoe/ 3 Old-style Wooden PeopleFree Ship Playskool Heroes Black Panther Marvel Super Hero Squad FigurePlayskool Childrens Puzzles