Before My Little Pony, Hasbro produced a 10-inch-tall toy horse in 1981 called My Pretty Pony, intended for little girls to groom and admire. The smaller, colorful My Little Pony line was conceived by illustrator and designer Bonnie Zacherle in 1982, and launched as a Hasbro toy line in 1983.

The Easter-egg-colored Ponies, usually between 5 and 6 inches tall, were made of vinyl with rooted hair that came in a rainbow of shocking day-glo hues. Each Pony was identified by symbols branded on its hide, which might a grouping of fruit, balloons, or stars. Later, Hasbro coined the term “cutie marks” to describe these symbols, a phrase many serious collectors find distasteful. The first Ponies were garden-variety “earth ponies,” but soon horned unicorns and winged pegasi were added to the line.

But the variations didn’t stop there: Flutter Ponies had transparent, moving wings, while Sea Ponies resembled seahorses. So-So Soft Ponies came covered in flocking, while Brush ’n’ Grow Ponies had manes and tails that appeared to get longer. Pony Friends were other animals done in the same style as the Ponies, while Baby Ponies were smaller versions of previously released characters. Ponies usually came with brushes or combs, and a wide variety of play sets were also produced.

The first generation, called G1, of My Little Pony ended in the United States in 1992, but continued to be sold around the world until 1995. G1 inspired two cartoon series, “My Little Pony ’n Friends” in 1986 and “My Little Pony Tales” in 1992.

Hasbro introduced the second generation, or G2, of My Little Pony in 1997 under the Kenner imprint, with entirely new bodies that were more lean and long-legged. These “Friendship Garden” Ponies, as they were called, fizzled in the United States by 1999, and are among the least collected Ponies.

The third generation, or G3, released in 2003, more closely resembled the vintage My Little Pony look. Then, in 2009, the line was revamped once again, with drastic changes to the Ponies’ bodies and faces. These new Ponies, with their extra-large anime-style eyes, only came as the “Core 7” characters: Cheerilee, Toola-Roola, Pinkie Pie, Rainbow Dash, Scootaloo, Sweetie Belle, and Starsong. Collectors refer to this update as G3.5.

The 2010 debut of a new cartoon series, “My Little Pony: Friendship Is Magic,” created by Lauren Faust, brought another breed of fans to My Little Pony. Young men and teenage boy...

Some bronies like smaller ponies made out of PVC with molded hair, such as the Blind Bag Ponies, which more closely resemble the cartoon characters. Popular characters from “Friendship Is Magic” include the thoughtful unicorn Twilight Sparkle, the diva-ish unicorn Rarity, the athletic pegasus Rainbow Dash, the celebration-oriented earth pony Pinkie Pie, the bashful pegasus Fluttershy, and the rancher Applejack—a character that first appeared in G1.

Vintage G1 Ponies can be valuable out of the box, but only if the play wear and tear is minimum and the Pony is a rare model. Certain '80s Ponies, like Peachy, are so common they sell for a couple dollars at most.

Some of the most rare Ponies were only available through the Horseshoe Points mail-order program. For example, the limited-edition long-tailed Rapunzel, a Pony from the Fairy Tale series, was only offered through this program, and even then Hasbro didn’t have enough stock, and sent Goldilocks as a replacement.

Other Ponies coveted by collectors were produced in countries like Colombia, Venezuela, Argentina, or Greece under license by Hasbro. These Ponies often come as characters or variations that were not available in the United States. For example, a Pony known as Baby Lofty was only sold with open-and-close-eyes in the states, but was produced with regular eyes in Brazil.

About our sources | Got something to add?

▼ Expand to read the full article ▼

Best of the Web (“Hall of Fame”)

This densely packed index of antique and vintage dolls claims to offer over 10,000 images of dolls from the 1800s … [read review or visit site]

Museum of Childhood

Museum of Childhood

Embrace your inner child on this website from the Victoria and Albert Museum, filled with high-quality images and i… [read review or visit site]

Vintage Dolls of the 50s

Vintage Dolls of the 50s

Rhonda Wilson's collection of 1950s dolls, organized by name (Ginny and friends, Littlest Angel and friends, etc.) … [read review or visit site]

Kaylees Korner of Collectible Dolls

Kaylees Korner of Collectible Dolls

Kaylee's extensive collection of vintage dolls from the 1930s to 90s. Click the balloons to browse. Though Kaylee s… [read review or visit site]

Clubs & Associations

Discussion Forums

Other Great Reference Sites

Most watched eBay auctions    

✩ My Little Pony ✩ G1 Rare Uk Royal Blue Variant (glow In The Dark) Princess!Vintage My Little Pony Ice Crystal Uk Exclusive Mountain Boy PonyRare Vintage G1 Mlp 1987 Hasbro My Little Pony Spunky The Camel Pony Friend LotLot 22 My Little Pony Vintage 1980's G1 Ponies Baby Adult Unicorn Mlp RareVintage My Little Pony Princess Baby Buggy Gen1 Year8 1989/1990Vintage G1 Mail Order Pretty Mane My Little Pony ~✦ Dabble✦ ~ Breathtaking! ✩ My Little Pony ✩ G1 Rare Uk Variant Princess Dawn! Beautiful!Rare My Little Pony Mimic Parrot Vintage Twinkle Eye G1 Unicorn 1987Vintage My Little Pony Lot Ponies Unicorns Seahorses Babies Baby Accessories My Little Pony G1 Hasbro Playschool/family Babies New Rare! Vintage Hasbro My Little Pony Lot Of 7 Sea Ponies Purple Blue GreenHuge Lot Vintage G1 My Little Pony 1980's + Nursery * Stable * Perfume Puff My Little Pony Vintage G1 Mlp *lot Of 11 Flutter Ponies* Vintage Lot Of 3 Candy Cane My Little Pony Lemon Treats, Mint Dreams, MolassesVintage My Little Pony Baby Lot Of 20Vintage My Little Pony Megan & SundanceVintage My Little Pony Dream Castle Gen1 Year2 1983My Little Pony Lot Of 14 Vintage And Other Generations MlpMy Little Pony G1 Baby Lollipop Rare!! Uk Exclusive!Vintage My Little Pony And Sea Pony Lot Plus Acessories Please ReadVintage G1 Mail Order My Little Pony ~✦ Taf Baby Dancing Butterflies ✦ ~ Lovely!Vintage Mlp- My Little Pony G-1- Baby Glory- W/ Accessories!! Nm!My Little Pony G1 Lot - Vintage Rainbow Starshine Moonstone Parasol MlpMy Little Pony Vintage G1 Ss So Soft Twilight Vtg G1 ❤︎ My Little Pony ❤︎ Stripes ❤︎ Rainbow Curl ❤︎ Nice! Curls! Kawaii 1980sVery Vintage Hasbro My Little Pony Ponies--tux, Trucker, Speedy, Babies & MoreVintage My Little Pony G1 Set Of 5 Perfume Puff My Little Pony Funko Mini Figures (rare Full Color)Vintage My Little Pony G1 Dream Castle Accessories + Magesty & SpikeVintage My Little Pony White With Pink Teddy Bear On It’s Hind QuartersVintage My Little Pony,baby Pegasus Melody,by Basa, 80s.made In PeruHasbro Vintage G1 My Little Pony Baby Pony Lot! Cute Little Babies! F22Vintage My Little Pony (mlp) Newborn & Baby Ponies Lot Of 19My Little Pony Vintage G1 - Hasbro - Big Brother 4-speedMy Little Pony G1 Big Brother Chief Vintage BaitMy Little Pony G1 Taf Munchy Twice As Fancy * Htf * Vintage HasbroMy Little Pony Vintage G1 Mlp *baby Pearly* Fancy Mermaid PonyMy Little Pony G1 Vintage Baby Blossom Mail Order SpecialMy Little Pony Lot,vintage 1980's And G3,clothes For PoniesVintage Porcelain My Little Pony - Cotton Candy Pony 1985 - Hasbro My Little Pony G1 Play Clothes Lot! Vintage 1980's HasbroVtg G1 ❤︎ My Little Pony ❤︎ Locket ❤︎ Twinkle Eyed Ii ❤︎ Rare Nice! Kawaii 1980sVintage G1 My Little Pony Lot My Little Pony G1 Lot - Vintage Cotton Candy Bluebelle Blossom Snuzzle MlpHasbro Vintage G1 My Little Pony Baby Pony Lot! Babies & Accessories! F23Vintage Mlp- My Little Pony G-1- Baby Cotton Candy- W/ Most Accessories!! Nm!My Little Pony Vintage G1 Winger Flurry Windy WingsMy Little Pony Vintage G1 - Hasbro - ParasolVintage 1983 Hasbro White Pegauses My Little PonyVintage 1991 My Little Pony G1 Baby Sea Princess Fancy Mermaid Pony - Rare!My Little Pony Vintage G1 Coloring Paint Box Book Watercolor My Little Pony G1 Vintage * Stripes + Orig Brush * Rainbow Curl Accessories LotMy Little Pony Vintage G1 Winger Buzzer Summer WingsMy Little Pony Vintage G1 Mlp *whirly* Windy Wing WingerVintage My Little Pony Carousel PoniesG1 My Little Pony Lot 10 Baby Ponies Great Condition Vintage My Little Pony Fizzy. Hasbro, Vintage G1Vintage G1 Hasbro My Little Pony Long Combs Accessories{lot Of 2}Vintage 1989 Hasbro White Sparkle My Little PonyVintage Mlp- My Little Pony G-1- Baby Fifi- First Tooth Baby Pony- So Cute!