Share your favorites on Show & Tell

2" Coke Button ?Hanger? Vintage 50's

In Coca-Cola > Coke Signs > Show & Tell and Signs > Tin Signs > Show & Tell.
Coke Signs762 of 948Cocoa cola sign in cast ironCoca Cola Button Signs
Love it
Like it

shughsshughs loves this.
ttomtuckerttomtucker loves this.
farmladyfarmlady loves this.
tommy1002tommy1002 likes this.
officialfuelofficialfuel likes this.
See 3 more
Add to collection

Please create an account, or Log in here

If you don't have an account, create one here.

Create a Show & TellReport as inappropriate

Posted 6 years ago


(163 items)

I'm wondering if anybody can tell me how this item should be displayed, and with what type of Coca-Cola signage? It appears to be a special design hanger/holder to display different printed ?cardboard? Coca-Cola signs, calling out promotions and sales perhaps. The hook looks to me like it held small signs specially made for this hanger, probably fit to the back side of the sign, rather than through an eyelet. Need some help figuring it out, if any experts out there in the know, will be appreciated.

Mystery Solved


  1. tommy1002 tommy1002, 6 years ago
    I don't know what it is , but I like it, lol. You sure do find em in great shape, are you sure you don't have on old warehouse in your yard????
  2. cocacolakid97 cocacolakid97, 6 years ago
    Come on earlycoke, we need you right now...
  3. cocacolakid97 cocacolakid97, 6 years ago
    That doesn't look like tin, but like a celluloid button. Could be a made up item. The button is from the 50's and looks original.
  4. Daddy_Nobucks Daddy_Nobucks, 6 years ago
    No warehouse Tommy! I spend way too much time lately looking (cutting into my golf time!). This was a case of "buy now - ask questions later". My original plan was to hack saw that wire off and hang the 2" button. But the guy that I purchased from said DON'T DO IT, this is a somewhat scarce hanger, though he couldn't tell me exactly what to hang on it (probably something expensive). Hi CCKid, how're the Rams doing so far? I posted another picture up top. It's part of a display of some sort, I'm pretty sure. Anything you can find out, I'll be grateful. --Dave
  5. Cokekitchen, 6 years ago
    Looks to me that is a newer version of the 1950's button calendar sign...see listing for 1950's version I found online:

    Yours looks to be too new, notice the difference between the 1950's one and yours when you look at how the white is so crisp and bright on yours.

    Another reason I say not 1050's or vintage..the button is flat, where as the older ones seemed to be more rounded.

    In conclusion, my guess, and it's only a guess, this was made in the 90's when coke reproduced tons of stuff for sale, found in very collectable shop in the malls. Unless you can get the rest of it, not worth much, I assume?


  6. Daddy_Nobucks Daddy_Nobucks, 6 years ago
    Thanks Cokekitchen. This button is only 2" in diam, so much smaller than the 50's button calendar. You make an interesting observation, which hadn't occurred to me. This may not be a holder at all, but a portion of a one piece sign that was taken apart. I'll have to comb Petretti's book once more. Hey, I appreciate the input, really helps to hear someone else's perspective. -- Dave
  7. Cokekitchen, 6 years ago
    Hey Dave..

    To me it looked like the wire inserted into something... I saw something like your button in my Petretti's 10 th edition page 236...from there I went online and found that auction.

    The one thing, is that if it were an older item the white would not be so clear and white, rather a bit yellowed and the red would have aged to a bit on the orange/red side.

    I have Bill Cosby Coke buttons from the 70-80's and the white writing has yellowed a bit just like the auction picture.

    Your item could be something else altogether??

    If you find out, please post your result.

    Have a great evening!
  8. cocacolakid97 cocacolakid97, 6 years ago
    The Rams are doing AWFUL. So far were 0-2 and we lost to rockford... 7-42. Well, we started 0-2 last year and made the playoffs, hopefully the same thing happens this year. Plus all the west side teams are passed us.

    It's a genuine coke celluloid button, I know that. It may have been altered into a hanger, or it could of helped display hangers over the coca cola cartons back in the day... did I really just say "Back in the day"?
  9. Daddy_Nobucks Daddy_Nobucks, 6 years ago
    Well, you guys usually plays a pretty tough schedule early, Rockford's had some recent State Champs. You're right, Holt comes on strong during League play. Lots of good players over that way. Bulldogs, not so sure about this year, I think we have a good running back. The dude that sold me "the button hook" says it's definitely a hanger. He's trying to chase down additional info. I won't be satisfied until I see a pic elsewhere or find a sign that fits that rod. Might take awhile... Could be another sign for the bathroom! :)
  10. Signaholic Signaholic, 6 years ago
    Sweet little item there Daddy!
  11. Daddy_Nobucks Daddy_Nobucks, 6 years ago
    Thanks Perry, I'll feel better when we figure out what the heck it was used for!
  12. cocacolakid97 cocacolakid97, 6 years ago
    Alright Daddy_Nobucks, I may have some crushing news...
    It supossed to be a Bill Hook, a thing Resturaunts, Soda Fountains, Stores (etc.) used to impale bills in a way to keep things together. That's why sometimes you will see a hole in the middle of receits and notes sometimes. Unfortunatley, this is a fantasy item from 1970's.
  13. Daddy_Nobucks Daddy_Nobucks, 6 years ago
    CCKid, You're amazing, that's exactly what it is. Check out the pic I added.
  14. Signaholic Signaholic, 6 years ago
    Receipts, that's how they get cha. Great work cck!
  15. Daddy_Nobucks Daddy_Nobucks, 6 years ago
    Seller agreed to a full refund. CCKid, If I ever run in to ya up at Sammy's, I owe you a cold one (cold glass of Coca-Cola, of course)!
  16. tommy1002 tommy1002, 6 years ago
    Good hound-dogging Kid !!!!
  17. earlycoke earlycoke, 6 years ago
    CocaColaKid is right on the money. These are new to the market in the past couple of years or so.
  18. Daddy_Nobucks Daddy_Nobucks, 6 years ago
    Hi earlycoke, When you say new to the market, do you mean of recent manufacture? The seller I purchased this from (who gave me a full refund) relisted it and ended up getting a better price! I sent him a note of congrats, and he responded that his source has 5 more just like it and insists they are late '50's items. Whattya think?
  19. anonymous, 6 years ago
    There's a sucker born every minute...and 5 more in waiting.
  20. earlycoke earlycoke, 6 years ago
    Yes I feel they are of recent manufacture. I have never seen any appear until a couple of years ago. I could be wrong, but I really don't feel as though I am.
  21. Esther110 Esther110, 6 years ago
    Anonymous, maybe you should listen to Thumper's mother...if ya can't say something nice.....

  22. cindyjune cindyjune, 6 years ago
    Looks like you could use it for a shower curtain hook:)
  23. Daddy_Nobucks Daddy_Nobucks, 6 years ago
    cj:) fun-ny:) The buyers are taking a bath... sorry, couldn't resist.

    Thanks all for your comments (anonymous, you added a certain je nous se qua that's been missing from the forum the past month or so!). I was floored to see "the hook" go for $125 thereabouts.

Want to post a comment?

Create an account or login in order to post a comment.