Made in every shape and size imaginable, advertising calendars range from single sheet year-at-a-glance pieces to monthly paintings of the product in use. Some of the biggest issuers included Coca-Cola, DuPont, Ford, John Deere, Mobil, and almost all the major railroads. Pinup calendars became popular in the 1940s and 50s.
Older advertising calendars are valued for their lithography, as well as the images contained in the calendar, which varied from advertising illustrations to elaborate paintings. Condition is a must, as is the quality and color of the artwork. Tear-sheet calendars with all the months intact, starting with January, command a premium.
Interviews & Articles
How did I get started collecting advertising antiques? My dad was a lecturer and tutor in graphics and art from the 1960s onwards,… [more]
I liked to collect things even as a child. Things that didn’t cost anything, like different colors of stones.
There was somethin… [more]
Best of the Web (“Hall of Fame”)
This classy looking British site features hundreds of high resolution photos of antique porcelain pre-war (enamel) … [read review or visit site]
Marty Weil's wide-ranging, in-depth blog on ephemera, including lots of great interviews with ephemera collectors. … [read review or visit site]
Duke University's library has pulled together an impressive collection of over 7,000 ads printed in U.S. and Canadi… [read review or visit site]
Ephemera Society of America
Great reference on ephemera... includes examples and descriptions of various ephemera categories, selected special … [read review or visit site]
From the Nostlagia Factory in Virginia comes this celebration of 'mid-century automotive advertising illustrations'… [read review or visit site]
American Package Museum
Ian House's gallery of early 20th Century American package designs. Browse the exhibits in slide show mode or view … [read review or visit site]
Found in Moms Basement
Paula Zargaj-Reynolds’ blog, an extensive collection of 20th century vintage advertising, is a visual feast. Scro… [read review or visit site]
Clubs & Associations: Paper
Other Great Reference Sites: Paper