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Coca Cola Sign

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Coke Signs14 of 1111Coke Shack SignCoca-Cola Fishtail Sign
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    Posted 11 months ago

    Olliefine
    (1 item)

    Would anyone sign collectors out there be able to tell if this is a vintage sign or a reproduction?

    Mystery Solved
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    Comments

    1. Manikin Manikin, 11 months ago
      Fantasy sign. It is modern .
    2. Manikin Manikin, 11 months ago
      Dismiss my reply let a expert tell you , I don't want to mislead you ok .
    3. dav2no1 dav2no1, 11 months ago
      I am not a Coca-Cola or a sign expert. But let's take a look ...

      5 cent coke - available 1886-1959

      Coke logo with trademark in tail - 1887-1890
      1890-1891 logo changed, script different

      During 1903 “trademark registered started to appear within the swooping tail of the Coca-Cola’s first “C” letter. The reason for this change was in accordance with new laws that required companies to have to re-register their trademarks. The word “DRINK would also start to appear in the mid 1920s above the logo mainly in signage and advertisements.

      During 1941 Coca-Cola removed the tail “C” trade mark notification and started placing it directly underneath the logotype.

      the beginning of the early 1950s the trademark had been simplified to state “Trade-mark ®”

      According to the script on your sign this would have to date it between 1903 and 1931.
      1930 ish to 1940 said "trademark reg. US Pat off" in tail.

      A quick test can be done with a magnet. Before the 1950s there was no aluminum based porcelain signs. A lot of the newer fake signs use aluminum.

      In the picture I don't see any mounting holes whatsoever? How would the sign ever been mounted?

      Look at these links and look over your sign..
      https://www.thelogocreative.co.uk/coca-cola-logo-evolution-famous-logo-design-history/

      https://www.antiqueadvertisingexpert.com/spotting-a-fake-signclues-from-the-expert/

      All we can do here is look at a picture of your sign and try to determine what year and if it looks correct. You will have to look at it with the known facts and try to decide.

      Let us know what happens with the magnet test.




    4. scottvez scottvez, 11 months ago
      There are some great coke experts on here-- one should be along soon.

      If antique it sure is pristine!

      scott
    5. wickencrafts wickencrafts, 11 months ago
      When compared to my original , there are differences.
    6. Hoot60, 11 months ago
      Do you care to post yours WC and point them out?
    7. Olliefine, 11 months ago
      At the suggestion of Dav2not1 I tried the magnet and it stuck. WC any info on the differences with your sign would be greatly appreciated
    8. pickrknows pickrknows, 11 months ago
      Definitely a modern copy, have seen many of these around. There was an original of this sign, it's considered very rare. This one is listed in Petretti's on page 608, size 12"x36" tin embossed, well made, but phony.
    9. Olliefine, 11 months ago
      Pickr are you 100% sure?
    10. Daddy_Nobucks Daddy_Nobucks, 11 months ago
      pickrknows is correct, this is a 1970's reproduction. Dozens of these in mint condition have been in the market, they usually sell in the 150-200 range. One collector who was had these in bulk recently claimed they were manufactured by Robertson-Dualife Sign Co. in 1978 during the nostalgia craze of that time. Not authorized by Coca-Cola so were intended to be destroyed, but many turned up in an old building storage unit years later.
    11. Olliefine, 11 months ago
      Well that's not the answer I was hoping for but you win some and you lose some. I bought it at a flea market and the seller told me it was original. Thanks to everyone who provided information. You guys are true experts.
    12. wickencrafts wickencrafts, 11 months ago
      humbling education
    13. Daddy_Nobucks Daddy_Nobucks, 11 months ago
      I've never seen an original in anyone's collection. There are a lot of collectors who display this repro, it's a great sign, high quality. It's unique in that respect. Appreciate it for what it is. I have an old photo, will post it.

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