In 1867, Jules Cheret, inspired by Japanese woodcuts, used the newly-developed four-color lithograph system to combine text and images into a new, easily produced, temporary form of advertising – the poster. Soon, European artists like Alphonse Mucha, Henri Toulouse-Lautrec, and Theophile-Alexandre Steinlen were creating posters combining Art Nouveau aesthetics with easily understandable advertising. Vintage posters are highly collectible...Continue Reading